A CityBooqi in the hand, with BooqiConnect on a phone

A better visit, more local spend, visitors in every district.

Visitors who find your shops and sights: one CityBooqi, printed in their hand and digital on their phone.

Free sample in your own branding · live in 2 to 3 weeks · nothing to download

CB-01
Discount with the city card
At the partners on the map
CB-02
Partner discount in the shops
Show your CityBooqi at the till
CB-03
An offer from a local business
In town, during your visit

City card

★★★★★
Stay connectedHow was your visit?Your link, always up to date.★★★★★
What is onThe events calendarYour own agenda, one scan away.
City cardPartners and discountsEvery partner on the map.
The regionBeyond the cityThe region map and the routes.
CityBooqi

The whole city in a pocket, and the tips that are really yours.

Visitors who find your shops and sights: one CityBooqi, printed in their hand and digital on their phone.

One hybrid solution

What a CityBooqi does for your city

1Visitor experience
2Upselling
3Visitor flow & partnership
Three pillars, measured

A better visit, more local spend and visitors in every district.

1Visitor experienceScans and what visitors open, per day and per language.
2UpsellingEvery city card sold and every partner discount used is a sale you can count.
3Visitor flow & partnershipScans per day, clicks to your events calendar and to your partners, and how many CityBooqis your partners hand out.
Pillar 2 · Upselling

Show it at a partner

They show their city card or the CityBooqi at a partner on the map, and get the partner's discount.

The covers

City card & partners

Your city card fits in the slit in the cover. Show it at the partners on the map for their discount, and find every partner in BooqiConnect.

Pillar 1 · Visitor experience

One scan opens your own BooqiConnect.

Your welcome, opening times, what is on today and the facilities. Opened with one scan, in the visitor's own language, so the tourist office gets fewer questions.

Pillar 2 · Upselling

Offers that upsell.

Your city card partners, the shops and the restaurants, ready in a tap. The same partners as on the CityBooqi, always up to date and fully measurable.

Pillar 1 · Visitor experience

An interactive map.

The same highlights as the physical street map, now with directions and the story at every stop.

Pillar 3 · Visitor flow & partnership

And it takes them further.

Your events calendar, the districts, the region and your partners. One link that stays in the visitor's pocket, in 100% your identity.

1 · Visitor experienceThe highlightsYour city map with your highlights numbered, a legend, and a route that ties them together.
2 · UpsellingDiscount with the city cardEvery city card sold and every partner discount used is a sale you can count.
3 · Visitor flowThe short walkThe short walk through the old town. Five stops, two hours, and the story of each one in BooqiConnect.
BooqiConnectVisitor guideScan for today's opening times and the stories on the walk.
1 · Visitor experienceThe routeFive stops · 2.4 km · two hours
2 · UpsellingHungry for lunch?The market is best before noon, the square after that. The market is on Tuesday and Saturday, and the small kitchens nearby take walk-ins without a reservation.
3 · Visitor flowGetting aroundThe station, the bus stops and every car park (P) are on the map. BooqiConnect has the departures and the way to the nearest car park.
3 · PartnershipStay connectedThe events calendar, one scan away
Your cityMuseumsThe museums, the theatre and the monuments are numbered on the map. Opening times change in winter, so check BooqiConnect first: it has today's hours.
Your cityWhere to eatLunch here · Coffee here · Dinner here · A drink here
Your cityTodayOpening times change in winter. The CityBooqi on your phone has today's times and the story at each stop.
Your cityThe waterThe old town · The market · Museum square · The water · The park
Your cityPracticalPublic toilets · Pedestrian area · Pharmacies

Who it's for

Built for tourist boards and cities with more to see than one visit allows.

Tourist boards and destination marketing organisations

National, regional, city and island tourist boards, and the marketing organisations that promote a city or region

CityBooqi for tourist boards and destination marketing organisations

The problem. Visitors only see the top three sights, the rest of the city and the region stays out of view, local businesses want more visitors and maps go out of date fast.

What changes. One guide handed out at the tourist office, hotels and local businesses, with the city map, the region and your partners, in the languages your visitors speak. BooqiConnect stays up to date and links to your own events calendar.

Cities and municipalities

City councils and city marketing organisations that want more visitors in the city

CityBooqi for cities and municipalities

The problem. Fewer visitors in the centre, shops and restaurants that want more footfall, and events nobody finds out about.

What changes. A city map with the highlights, a city walk, shops, food and parking, a region map with the cycling junctions, and a QR to your own events calendar. Also as a welcome for new residents.

City centre management

City centre management, merchant associations and business improvement districts

CityBooqi for city centre management

The problem. Footfall stays in a few streets, member businesses go unseen, and events nobody finds out about.

What changes. A city centre map with the shops, food and parking, your member businesses on it as advertisers or as the places that hand it out, and a QR to the events calendar.

Already have your own digital platform? Good. Most visitors never download anything for one visit. The CityBooqi is in their hand the moment they arrive, and its QR code can open BooqiConnect or your own site.

2Pillar 2 of 3Upselling

How many visitors find the businesses beyond the main streets?

Your city card sits in the slit of the CityBooqi, with every partner and their discount on the map. Local businesses advertise on it, and visitors find the museums, the shops and the restaurants all over the city.

How you measure it. Every city card sold and every partner discount used is a sale you can count. Work out what that is worth for your city below.

See it in the day
The city Booqi and BooqiConnect, pillar 2

What a CityBooqi brings in

Fill in your own numbers: how many visitors you welcome, how many buy the city card or use a partner discount, and what they spend with your partners.

€ 750,000spent with vouchers a year, before discount

Visitors x share that uses the city card or a partner offer x average spend. The numbers in the boxes are a starting point, not a result: put in your own. We put your cost per visitor next to it, from your own quote.

Ask for your ROI calculation
Part 3 · Make it yours

How it fits

Fits how you already work.

  • Visitors scan the QR code and BooqiConnect opens in their browser.
  • Works alongside your ticketing, your website and your booking system.
  • We design and host it in your identity, in every language.
  • One object replaces the loose street map, the events list and the stack of paper at the tourist office.

Built to trust

Trusted and hosted.

  • Designed for cities like yours, in their own identity.
  • We design and host it. You change it yourself any time, or we do it for you.
  • A dedicated account manager, from first draft to go-live.

How it works

From your content to live in 2 to 3 weeks.

You send what you already have, such as your street map, opening times and photos.

  1. 1Send us what you have

    Your logo, your colours, your highlights. We do not ask you to write anything new.

  2. 2We draw and design it

    Our own cartographers draw the street map. The CityBooqi and BooqiConnect are designed together, so everything matches.

  3. 3You look it over

    Two rounds of changes. Then we make, fold and deliver the CityBooqi, and BooqiConnect goes live at the same time.

  4. 4Live in 2 to 3 weeks

    After that you change BooqiConnect yourself any time, or we do it for you. The CityBooqi never has to change for it.

Good to know

Frequently asked questions.

Who is CityBooqi for?

National, regional, city and island tourist boards and destination marketing organisations, and cities and city centre management that want more visitors in the centre. Cities also use it to welcome new residents.

Is my destination a good fit?

It works best for destinations with a steady flow of visitors, and for cities that want more visitors in the centre.

How does a hybrid visitor solution compare to a paper tourist map?

A paper map goes out of date fast. Visitors keep the CityBooqi with your city map and your highlights, and its QR code opens BooqiConnect, which you change yourself or we change for you, with what is on, your events calendar and your partners. No app needed.

Can a city centre use it for a city walk?

Yes. A city map and city walk with shops, food and parking, your member businesses on it as advertisers, and a QR code to the events calendar.

Do visitors need to install anything?

No. The QR code opens in the browser that is already on the phone. No app, no download, no account.

What if the programme changes?

Send us the change and we put it live. The CityBooqi in the visitor's pocket keeps working, because the QR points at the same place.

Who draws the street map?

We do. Booqi has its own cartographers, so the street map is drawn for your city and the CityBooqi matches BooqiConnect.

Can we change a tip when something closes?

Yes. The CityBooqi keeps the map and the streets; everything that changes, from opening times to a closed bridge, we change in BooqiConnect for you.

Which languages?

As many as your visitors speak. The CityBooqi itself can carry two or three languages in one guide, and in BooqiConnect the visitor picks one and everything switches with it.

What does it cost?

That depends on the fold, the size and the number of CityBooqis. Ask for a sample with your own city on it and we'll price your case with it.

  • Opens in the browser
  • Own cartographers
  • In every language your visitors speak

Pricing

What it costs, and what it brings in.

The price depends on how many CityBooqis you need: the more you order, the lower the price per CityBooqi. Put that next to what your city card and your partners bring in, and you have your return. We work it out with your own numbers and your own quote.

The CityBooqiYour city map, your highlights and your partners, in their hand.
Your visitor guideOne scan opens BooqiConnect that is 100% yours.
Every language, city assistantInteractive street map, what is on, offers and instant answers.
Design, hosting & updatesDesigned in your identity and hosted by us. Change it yourself any time, or we do it for you.
Dedicated account managerGuiding you from first draft to go-live and beyond.
Live scan dashboardSee how many visitors scan and what they open.
Ask for your ROI calculation

Get started

A closed CityBooqi, pocket-sized

Put a CityBooqi at your tourist office.

Hard to judge on a screen. Ask for a sample with your own street map on it, and see what it does in a hand.

  1. Ask for your free sample
  2. We design it in three working days
  3. Live in two to three weeks
FreeNo obligationYour branding and street mapYours to keep either way